SUPER NEWS

 

UNLOCK SUMMER WITH PNAU "CHAMELEON"

SUPERGROUP NAILS THE SOUND OF SUMMER ONCE AGAIN WITH A HUGE BEACH-BANGER c/o OUR AUSSIE PALS PNAU WITH THEIR HIT "CHAMELEON".  SHOUTS TO SUPER SAMANTHA McNEILLY FOR THE PICK AND BIG LOVE TO OUR FRIENDS AT THE HIVE AND COCA-COLA CANADA FOR KEEPING IT AUTHENTIC YEAR AFTER YEAR MAKING COCA-COLA, TRULY, THE REAL THING.  FUTURE CLASSIC! 

LISTEN TO: 'CHAMELEON" REMIXES ON SOUNDCLOUD


MACY GRAY LAUNCHES TD MUSIC MATTERS PROGRAM

WE ARE SO PROUD TO HAVE WORKED WITH THE LEGENDARY GRAMMY-WINNING ARTIST MACY GRAY, IN THIS SPECIAL COLLABORATION WITH TD JAZZ FEST.  KICKING OFF THE NEW TD MUSIC MATTERS PROGRAM, SUPERGROUP ENGAGED WITH DIAMOND INTEGRATED MARKETING TO CREATE A SERIES OF BEAUTIFULLY HONEST WEB-SPOTS FEATURING MACY AND HERE NEW TRACK "COLD WORLD" FROM HERE NEW ALBUM 'RUBY' (MACK AVENUE RECORDS). 

CHECK OUT HERE NEW SINGLE 'SUGAR DADDY" AVAILABLE NOW ON SPOTIFY!


FIRESIDE CANNABIS x VICE x LANGSTON FRANCIS 

IN COLLABORATION WITH VICE WE GOT BEHIND THIS AMAZING BRANDED CONTENT PEICE FOR THE LAUNCH OF FIRESIDE CANNABIS. WE PAIRED YOUNG Langston Francis and his new jam "Fall From Grace" with this amazing content thanks to Langston's team including co-writer and 'Kim's CONVENIENCE' composer Miles Jones.  Big Shouts to SONY & VICE for making this come together. Visit firesidecannabis.com for more and Langstonfrancis.com for more amazing music about to emerge. 


KICK IT WITH ONCE A TREE x NISSAN

Working with Juniper Park/TBWA to help create this super-collaboration between Rolling Stone mag darlings, ONCE A TREE and the new Nissan Kicks.  Creating a new exclusive track 'Born For This' WHICH BLASTED RIGHT INTO THE SPOTIFY PLAYLIST SPOTLIGHT.

Once A Tree's Jayli Wolf stars in this mysterious introduction to North America's newest compact SUV featuring their BOSE surround sound headrest pumping out the SWEET ONCE A TREE TUNE.  KICK IT!

SPIN BORN THIS WAY on SPOTIFY NOW!


CHEVY INSPIRES US ALL WITH CAROL'S SONG

MCCANN Toronto NAILS the inspirational vibe in their latest spot FOR CHEVY CRUZE featuring emerging artist CAROL ELLYN.  The spot features CAROL's newest track 'SOMEONE ELSE' produced by SG pals Jason Couse Wes Marskell of DARCYS.  We are extremely proud of this collaboration with Grayson Matthews and we know Carol's on the path to make some big tunes down the road.  Thank you to Chevy Canada for supporting emerging music and new voices that need to be heard.  Authentic and Inspiring.  The Supergroup way!

SOMEONE ELSE on SPOTIFY 


SG WINS BIG AT CMW SYNC AWARDS WITH DFA79

The Supergroup Sonic Branding Co. would like to say thank you to all those involved for one heck of a night spent with a SUPER gANG OF group of people!! 

Thank you to all the music makers, representatives, producers, directors and agencies. We love you guys and know how lucky we are get to do what we do every day. 

Big Love all our trail blazing Super colleagues, out there fighting the good fight, collectively doing their part to elevate Canadian media and foster the unparalleled growth of our craft within the greater music and media industries. 

We’re very proud to be part of a such a unique and thriving creative community, rich in diversity and driven by the pursuit of the great marriage of sound and image. 

To all our fellow Supers, it was an honour to share in a truly inspiring celebration of our craft. 

Here's to all those nominated and cheers to the community!! NEVER STOP SEARCHING.   #WEARETHESUPERGROUP

SPECIAL THANKS TO MLSE/TFC FOR THE BIG WIN WITH DEATH FROM ABOBE 1979 (LAST GANG/PEER).


THEY CALL ME BIG PAPA

TELUS | Nothing Left to Say (National)

TELUS IS ON FIRE. Thier latest spots celebrate their dominance with thE CLASSIC BANGER 'BIG PAPA' FROM SOUL LEGEND, Agent 00 Soul, MR EDWIN STARR.  THIS ONE IS HARD TO MISS AND EASY TO LOVE.   SPecial thanks to the &Partnership, universal music group/umpg, SAG & the cfm/AFM.  The Telus legacy continues!


VICE THE WRESTLERS: THE ONLY SHOW IN TOWN

 

Vice TV - The Wrestlers

Ep: Only Show In Town CWF Canada Documentary Canadian Wrestling Federation.  THis EPISODE IN THIS 10-PART SERIES features songs from Canada's great northern regions.  compliments of light in the attic records and independent artists this soundtrack features songs from A TRIBE CALLED RED, EVAN JAMES REDSKY, RISE ASHEN, Sugluk, Alexis Utatnaq, LELAND BELL, Sikumiut, Groupo Folklorique Montagnais, THE POW WOWS and John Angaiak.  HOSTED by DAMIAN ABRAHAM AND AVAILABLE NOW ON VICELAND.


BURDEN OF TRUTH (OST) 

The small screen is on fire with the OFFICIAL soundtrack of Burden of Truth Follow along each week on TUNEFIND and on SPOTIFY to hear the latest featured and background music from CBC's hit dramatic series BURDEN OF TRUTH.  Music by PHOEBE BRIDGERS, PATRICK WATSON, TOPS, THE WILD REEDS, THE WOODEN SKY, EVENING HYMNS, TWIST, PEELING, RAVEN SHIELDS, ANDREYA TRIANA, JAYLI WOLF of ONCE A TREE covering SAM ROBERTS and many more!  MUSIC SUPERVISION by SUPERGROUP'S DAVID HAYMAN with MUSIC COORDINATION BY CODY PARTRIDGE. 8pm CBC.  US coming soon!! • SEEK THE TRUTH! 


SOUNDTRACK NOMINATION

 

(HOW TO BUY A BABY)

 

We are excited to announce that Kaya Pino & Samantha McNeilly and I have been nominated for "Best Soundtrack" for our work on CBC Comedy Web-Series HOW TO BUY A BABY, at this year's Indie Series Awards!  SOUNDTRACK FeaturES THE BB GUNS / PALM HAZE / PINS & NEEDLES & CHLOE DOUCET!  


TATTOO AGE SEASON II (VICELAND)

VICE is set roll out season II of TATTOO AGE.  Check it out on VICELAND online and heads up on a stellar soundtrack compiled by Music Supervisor David Hayman featuring THE BLACK LIPS, THE FEMBOTS, F SCOTT & THE NIGHTHAWKS, COURIERS, KUPLA, RISE ASHEN, POW WOWS, EVAN JAMES REDSKY, DEREK DOWNHAM, THE HYLOZOISTS, THE RAMBLIN AMBASSADORS, SUGAR BROWN, TIDECRUZ, ROYCEBIRTH, GYPSOPHILIA, HAN HAN, DATU, THE EMPIRICALS, THE LUVEMENAUTS, BRUCE PENINSULA, LOS STRAITJACKETS, BOAT CULTURE, DD/MM/YYYY & MORE!  Big Shout to COORDINATOR @ VICE EVERTON LEWIS JR & THE ENTIRE TEAM!


GLAMOUR WOMEN OF THE YEAR

Kaya Pino is our WOMAN OF THE YEAR for Music Supervising this amazing event for GLAMOUR with our friends Grayson Matthews who glued it all together with a beautiful score. Shouts to SolangeBrian EnoBlonde Redhead , Amy Shark, SamphaMykal Kilgore, and all our label and publisher friends @ Universal Music CanadaUniversal Music Publishing GroupWarner Music Canada, Red Brick Songs, Sony Music EntertainmentSony/ATV Music PublishingBeggars GroupKobalt Music , Third Side Music and Terrible Records who made it possible for Kaya to knock it out of the park!!! And she swings like a girl... HARD! and yes she flips her bat like a good Toronto pro! Watch out world. Kaya is SUPER!!! #WEARETHESUPERGROUP


JULY TALK x JACK.ORG

JULY TALK ARE MENTAL HEALTH WARRIORS. Just like these heroes in this video. Every bit of noise you can make that might help shake someone towards the light of love and open dialogue is a beautiful thing. Thank you to JULY TALK / Universal Music Canada / Third Side Music and BIG LOVE TO Jack.org for doing what they do. Directed by David Dworkind and Produced by Jesse Lee Hayman. You Are Loved. You Are Not Alone.#WEARETHESUPERGROUP All of us!


MAKING IT HAPPEN IN TARRANAH!

The first of five spots for Destination Canada, shot on location Toronto, ON.  Director: Adrian Vieni for MAKERS TO.  Big Love to Karen and Julie and the entire team for making all of these spots Authentic and Awesome!  We had to be a part of this and we will continue to rock the globe with Canadian music to inspire, intrigue and excite the world.  Check out a day in the life in TORONTO featuring "TARRONAH" by BILLY MOON


CHEVY x JMB = YOUTUBE SPOT OF THE YEAR 

GM CHEVY Canada has made a wise, authentic and cinematic choice by employing the beauty and poise of the collaboration between Quebec composer JEAN-MICHEL BLAIS and acclaimed Canadian recording artist CFCF.  The song "HYPOCRITE" beautifully supports the story of the Canadian Dream.  So happy we could help MCCANN TORONTO realize their vision with the help of our friends at Grayson Matthews.  Enjoy the journey across the nation!   YOUTUBE SPOT OF THE YEAR 2017 (CANADA)


SAMSUNG NEW SPOT FT. RARE GEM "DIOR"

Music Supervisor Kaya Pino nailed this placement with the track "Doir" by Halleluwah.  Unbox Your Moment : with Samsung Galaxy S8 and the creative minds at COMMON GOOD.  Halleluwah is an Icelandic musical band fronted by singer and hip hop artist Sölvi Blöndal, Very PROUD OF THIS ONE!


F.A.M.I.L.Y. x CFL DIVERSITY ROCKS!

DIVERSITY RULES THE DAY WITH THE LATEST CREATION FROM TORONTO'S BENSIMON BYRNE.  THE SCORE FEATURES "F.A.M.I.L.Y" BY HANNI EL KHATIB AND WE ARE PROUD TO BE BRINGING THE ROCK BACK TO THE FOOTBALL LEXICON.   


GET CHEESY w. ROSE COUSINS x FLEETWOOD MAC

Watch Dairy Farmers of Canada - Quality Milk's spot Mia & Morton: A Story of Canadian Cheese. Beautiful work from DDB Canada and Gentleman Scholar. Supergroup working with Grayson Matthews, had the pleasure of working with the talented Rose Cousins to produce this cover of “Don’t Stop” by Fleetwood Mac.  We could not be prouder of this spot.   ROSE COUSINS http://rosecousins.com/


PLAY-A-COKE IS HONOURED WITH A CASSIE AWARD 

 SG PLAYLISTING CO. - PLAYLISTING & TALENT CURATION

SG PLAYLISTING CO. - PLAYLISTING & TALENT CURATION

For the first time in the history of the brand, we let consumers not only drink a Coke but also gave them the ability to Play a Coke and became the soundtrack for Summer 2016.  

"(I am) Proud of our Hive team partnering with our client Coca Cola to win a Cassie award this week. The CASSIES is Canada's premier advertising awards, the only awards focused on the effect advertising has on driving advertisers' business." - Rick Shaver (The Hive)


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ADVERTISING 

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CINEMA


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TELEVISION


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Some of our passionate clients who have proven that

AUTHENTICITY = AMPLIFICATION

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WHAT WE DO

WE ARE THE SUPERGROUP!  We are a group of vastly experienced and award-winning, Music Supervisors, Song Curators and Music Industry Insiders, who have experience in advertising, film, television, VR and Integrated Branded Content Global Advertising Campaigns.  We are proudly Canadian at the core with our headquarters in the heart of the 6IX but our reach and resources are vast, deep and Worldwide.  

Creative Director David Hayman, alone, has over 14 years of experience curating, sourcing, licensing and negotiating music while working with celebrity entertainers to create unique sonic branding experiences and unique recordings for film and television. David's Supergroup consists of a network of Jr Music Supervisors from LA to Montreal and all the way to Finland, a network of freelance curators culled from the rodue music industry and. most importantly, an in-house team of music play-listers, supervisors and curators in our Toronto offices.  Many Minds.  Many Ears.  Many Perspectives.  #WEARETHESUPERGROUP 

WE LOVE MUSIC AND WE UNDERSTAND THAT YOUR BRAND IS YOUR PASSION, SO YOU SHOULD BE EXPRESSING THAT BRAND AND THE MUSIC CULTURE THAT YOUR ARE PASSIONATE ABOUT.   UNLIKE OTHER COMPANIES IN THIS SPACE, MUSIC IS OUR ONLY FOCUS.  IT IS WHAT WE LIVE FOR.  MOST PEOPLE SAY THAT BUT THEY DON'T MEAN IT.  WE ARE ACTUALLY OUT THERE ON THE STREETS SEEKING NEW BANDS AND WORKING WITH THE BEST NEW MUSIC AROUND.   BECAUSE WE ARE TOTALLY UNBIASED AND REPRESENT NO FORMAL CATALOGUE, WE ARE PROUD TO BRING YOU A TOTAL CLEAR VISION WITHOUT ANY HIDDEN AGENDAS OR LARGER MANEUVERS IN MIND TO MAXIMIZE OUR OWN PROPERTIES.  THAT IS NOT OUR GAME.  WE ARE HERE TO SERVE YOU AS WE HAVE SERVED PRODUCERS IN TRADITIONAL AND NEW MEDIA AS MUSIC SUPERVISORS.  WE ARE ON YOUR TEAM AND WE WILL WORK CLOSELY WITH YOU TO FIND AND CREATE PLAYLIST SOLUTIONS FOR SUSTAINABLE EXPERIENCES TO FIT YOUR SPECIFIC CREATIVE NEEDS.  WE ARE ALSO DEEPLY CONNECTED TO PERFORMING AND RECORDING ARTISTS WHICH ALLOWS US TO OFFER UNIQUE AND DIRECT BRAND AND BAND RELATIONSHIPS.  

 

 

GUEST•LISTS

 
 
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SESSIONS

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THE MUSIC SUPERCAST

The Music SuperCast (MSC) podcast explores the collision of music and image from the perspective of music supervisor, creative director and VP of the Canadian Guild Of Music Supervisors, David Hayman of Supergroup Sonic Branding Co. 
Candid Conversations. Music Matters Uncensored.

ITUNES / STITCHER / SOUNDCLOUD / BUZZSPROUT / BLUBRRY / GOOGLE PLAY

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